In the 20th century, demand for electricity led to the consideration of geothermal power as a generating source. Prince Piero Ginori Conti tested the first geothermal power generator on 4 July 1904 in Larderello, Italy. It successfully lit four light bulbs. Later, in 1911, the world's first commercial geothermal power plant was built there. Experimental generators were built in Beppu, Japan and the Geysers, California, in the 1920s, but Italy was the world's only industrial producer of geothermal electricity until 1958.